Introduction: Why SEO Matters for Blogger
You’ve created your blog on Blogger (Blogspot), posted quality content, but still struggling to get traffic from Google?
The problem may not be your writing — it’s probably your SEO strategy.
Search Engine Optimization (SEO) is the key to helping your blog rank higher in Google search results, which means more visibility, more visitors, and more potential income.
This guide shares 10 powerful SEO tips specifically tailored for Blogger (Blogspot) users that are easy to implement — even for beginners.
✅ 1. Choose the Right Blog Title and Niche
Your blog name and niche are the foundation of your SEO.
🔍 Tips:
- Use a keyword-rich blog title (e.g., “Healthy Food Recipes for Beginners” instead of just “My Blog”).
- Stick to one specific niche to help Google understand what your blog is about.
- Avoid general or mixed-topic blogs unless you’re creating a magazine-style site.
📝 Example Keyword-Optimized Blog Title:
“Smart Tech Reviews – Latest Gadgets & Apps”
✅ 2. Optimize Your Blogger Template for SEO
Blogger offers many free templates, but not all are SEO-friendly.
🔧 What to do:
- Choose responsive (mobile-friendly) templates.
- Use clean, fast-loading designs (e.g., SoraTemplates or ColorMag).
- Add meta tags, schema, and breadcrumbs if not already in the code.
- Avoid heavy animations or scripts that slow down your blog.
🛠️ Pro Tip: Use tools like Google PageSpeed Insights to test your blog’s speed.
✅ 3. Use Custom Domain (Instead of .blogspot.com)
A custom domain (e.g., www.yourblog.com) looks more professional and builds trust.
🌐 Benefits:
- Google favors custom domains over free subdomains.
- Better for branding and SEO.
- Easier to remember and share.
📝 You can buy a domain from Namecheap, GoDaddy, or Google Domains and connect it to Blogger in a few steps.
✅ 4. Write SEO-Friendly Blog Posts
Each post should be optimized for both users and search engines.
✍️ Writing Tips:
- Use focus keywords in your post title, first 100 words, headings, and conclusion.
- Write long-form content (1000+ words) — Google loves in-depth content.
- Break your post into H1, H2, H3 tags for structure.
- Add a meta description with your target keyword (Blogger lets you edit this per post).
- Keep keyword density between 1-2% (don’t stuff).
📝 Example Focus Keyword:
For a post on Blogger SEO Tips, use: “SEO tips for Blogger” naturally throughout.
✅ 5. Optimize Blog Post Images
Images add value, but only if they’re properly optimized.
🖼️ SEO for images:
- Compress images to speed up page load (use TinyPNG or Squoosh).
- Use descriptive filenames (e.g.,
seo-tips-blogger.jpg). - Add ALT text with keywords (important for Google Images SEO).
- Place at least 1 image every 300-500 words for better UX.
✅ 6. Improve Internal Linking
Internal linking helps Google crawl your blog more effectively and increases session time.
🔗 Linking Strategy:
- Link to related blog posts within your new content.
- Use descriptive anchor text (e.g., “Check out these on-page SEO tips”).
- Don’t overdo it — 2-4 internal links per post is a good balance.
🧠 Bonus: This also helps distribute page authority across your blog.
✅ 7. Submit Your Blog to Google Search Console
This is one of the most important Blogger SEO steps.
🛠️ How to do it:
- Visit Google Search Console.
- Add your Blogger site as a property.
- Submit your sitemap:
yourblog.blogspot.com/sitemap.xml - Use the URL inspection tool to index new posts quickly.
🔍 Why?
This tells Google to crawl and index your content, boosting your visibility in search results.
✅ 8. Focus on Mobile Optimization
Google uses mobile-first indexing, so your blog must look and work perfectly on phones.
📱 Checklist:
- Use a responsive Blogger theme.
- Avoid pop-ups or widgets that break mobile design.
- Test your blog on different devices.
- Use Google’s Mobile-Friendly Test to evaluate your site.
📝 Mobile UX = Better rankings + lower bounce rates.
✅ 9. Build Quality Backlinks
Backlinks = trust in the eyes of Google.
🔗 How to earn backlinks:
- Guest post on other blogs in your niche.
- Comment on other Blogger or WordPress blogs with your link (use naturally).
- Share your posts in Facebook groups, Reddit, or Quora.
- Reach out to bloggers and ask them to link to your useful guides.
🧠 Note: Don’t buy spammy links — focus on real, high-quality backlinks.
✅ 10. Update Old Blog Posts Regularly
Google loves fresh, updated content.
📅 Tips:
- Refresh outdated stats or tips.
- Add new images or videos.
- Improve readability and add new internal links.
- Change the post date if Blogger allows.
🔁 Refreshing posts boosts rankings without creating new content.
🔥 Bonus Tips for Extra SEO Boost
- ✅ Use HTTPS (Blogger now supports this by default).
- ✅ Avoid duplicate content or thin posts under 300 words.
- ✅ Add a robots.txt and custom header tags in Blogger Settings for better crawlability.
- ✅ Focus on user experience: fast loading, readable fonts, and clean navigation.
📌 Final Thoughts: SEO is Your Blogger Superpower
Blogging on Blogger is simple, but standing out in Google search requires a strong SEO game.
By applying these 10 SEO tips for Blogger, you can:
- Boost your search rankings
- Increase organic traffic
- Grow your audience and authority
- And even start earning with AdSense or affiliate marketing
Consistency is key — keep publishing valuable, optimized content and improving your SEO step by step.
